Risher wants a more interesting in-car experience
Risher notes that people’s interaction with the app is relatively brief compared with their time in the car. He describes part of his job as making the in-car experience “even more interesting” so it can “have a bigger place in your brain” than just how riders got there.
Supporting evidence
Lyft CEO David Risher on paying drivers more and the shift to robotaxis
Original excerpt
Remember, here’s the last thing I’ll say, people’s interaction with the app — and this is different from us versus some primarily tech companies — is relatively brief compared to the time they’re spending in the car. And so I would say part of my job is to figure out how to make that in-car experience even more interesting and, frankly, have a bigger place in your brain than just how you happen to get there.
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