第852期｜获取知名客户案例研究及更多听众提问（嘉宾：Ruben Gamez）
我更倾向于从另一个角度来理解：你不是在验证产品本身，而是在探究用户的购买行为、识别最有效的获客渠道等问题。
原始摘录
I think of it more in terms of you’re not validating the product, you’re trying to find out how people buy, what the best channels are, things like that.
上下文
是的。没人真会去做这件事。我们过去已多次讨论过——工作量实在太大了。哪怕有人心想‘这主意不错，我要试试’，实际上也几乎没人真正付诸行动。就算有人尝试，热情也往往只持续最初一两天或一周；但要真正落地并完成全部工作，人们确实不会这么做。另外，我还注意到他用了‘验证’这个词，而我在 SignWell 项目中就做过类似的事：访谈了多位创办过电子签名初创公司，或曾在相关产品团队担任创始人、增长负责人等角色的人。
原始上下文
Yeah. No one’s going to do that. I think we’ve talked about this multiple times in the past. It’s so much work. It’s just so much work too. Even if somebody thinks, “Oh, this is a good idea. I’m going to do it,” nobody actually does that. But if they were to do that, then they might have a burst of energy for what? For a day, for a few days, for a week, but to actually build it out and do all that work, yeah, people don’t do that. The other thing I had was that he was talking about it in terms of validation, and So I did that with SignWell. I talked to several people that had done e-signature startups either as founders or growth people, part of the team for certain products.