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Customer focus

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Abhishek Fatehpuria

Focusing on active traders strengthened the business

Abhishek Fatehpuria says concentrating on active traders for a few years strengthened Robinhood’s core business and made it more sustainable.

Supporting evidence

Trade Winds: The Rise, Reckoning and Reimagining of Vlad Tenev | Index Ventures

Original excerpt

By choosing to focus on active traders for a few years at a really high concentration of the company, we’ve been able to solidify the business, and the core business became a lot stronger and more sustainable
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