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Topics / Decision making

Attributed viewpoint · Not a direct quote

Align company activity with customer value

Kareem Amin argues that a company should align what it actually does, what its founders want it to do, and what customers value.

Kareem Amin·Published

Behind the viewpoint

Translations are for reading; original excerpts remain the evidence.

The Philosopher CEO | Clay Co-Founder Kareem Amin

Original excerpt

Anyway, I think you should be really clear about what your company actually is doing versus what you want it to do or think that it should do versus what your customers actually are getting value from.
Context

And those things need to align.

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