Topics / Building companies

Attributed viewpoint · Not a direct quote

Disney made an unusual commitment to a theme park

Ben Gilbert highlights Disney’s decision to build a large theme park in Anaheim when nothing comparable existed.

Behind the viewpoint

Translations are for reading; original excerpts remain the evidence.

The Walt Disney Company

Original excerpt

And of course, building a giant theme park in Anaheim when nothing else like it existed.
Context

And importantly for Acquired's roots, this really is a technology story. Giant innovations that often bet the whole company on things like synchronized sound, or the crazy idea of a feature-length animated movie at all, or the multiplane camera to photograph the whole thing and turn it into a movie. And they really did invent the entire concept of the flywheel business model that so many entrepreneurs are trying to copy.

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