公开观点

John Coogan

Interview participant ·

2 场访谈 · 5 条观点 · 1 个话题

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Personal agents have different requirements from frontier benchmarks

John Coogan argues that a personal AI agent does not need to solve a Millennium Prize math problem or secure enterprise infrastructure.

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原始摘录

it actually doesn't matter because no one needs their personal AI agent to solve a Millennium Prize math problem or secure their enterprise infrastructure from cyberattacks. Like that's not a requirement.
TBPN: John Coogan on personal agents and advertising

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打开该集并跳转至10:07。

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Advertising could fit personal agent workflows

John Coogan sees Meta’s advertising business as aligned with personal agent use cases and discusses brands sponsoring agent workflows.

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原始摘录

they of course already have a business model that's heavily aligned with this type of use case advertising. We've talked about this idea that brands would love to sponsor agentic workflows.
TBPN: John Coogan on personal agents and advertising

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打开该集并跳转至11:21。

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Instinct’s community and product rough edges

John Coogan sees energy and community support around Instinct, while saying the product still has rough edges that Amazon is well placed to address.

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原始摘录

But Instinct is clearly like tapped into something really special with like the energy and the support that they have and the community they've built. But there are a lot of like little little rough edges that need to get sanded off and like that's the domain of Amazon in my opinion.
TBPN: John Coogan on agents, app interfaces, and advertising

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打开该集并跳转至37:59。

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One agent could coordinate agents across apps

John Coogan says he does not want an agent for each app and considers whether one agent coordinating the others might be the future.

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原始摘录

I don't I know I don't want an agent for each app, which does sound very annoying. Super agent go and use all the other agents. Maybe that's the future.
TBPN: John Coogan on agents, app interfaces, and advertising

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时间点来自所提供的转录稿,尚待媒体回放核对。

打开该集并跳转至39:04。

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An agent workflow can benefit several advertisers

John Coogan notes that several businesses could benefit from one agent workflow, using a movie, ticketing service, and theater as examples.

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原始摘录

when you're in these agentic workflows, there's often, like, multiple beneficiaries. So Spider Man benefits, but also Fandango might benefit, but also, like, a particular theater might benefit
TBPN: John Coogan on agents, app interfaces, and advertising

此片段未附更多上下文,请阅读原始访谈。

时间点来自所提供的转录稿,尚待媒体回放核对。

打开该集并跳转至41:08。

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